Another year starts. And while many things have changed, one thing remains constant: the ranking game is still on. With more contenders joining in the fun, the competition is more cut-throat than ever. So, if you have a WordPress site or about to launch one, optimising it is still essential [...]
To stay on top of the SEO game, business owners must evolve with it. But with ever-changing SEO strategies to apply, not to mention all those metrics for monitoring, things can quickly get chaotic. The key here is to identify in-demand practices that deliver the best results for you and your target market. So, [...]
A successful SEO campaign process is not all about rankings, metrics and keywords. To get to this point, you need to do some initial assessments. For instance, have you seen your website yet? Is it providing quality content? Perhaps your page took forever to load before you can even check. [...]
Is your business in dire need of a digital makeover? If so, then hiring search engine optimisation (SEO) pros should be at the top of your to-do list. With them on your team, you can run your business while they help ramp up organic traffic, rankings, user experience and revenue. [...]
If you thought chatbots are just another internet fad, you couldn’t be further from the truth. Chatbots are here to stay. In fact, they have been around in one form or another for decades. Most of us didn’t even know they existed until Facebook launched their chatbot platform, which has [...]
If you want your audience to listen to your marketing messages and convert, start by finding out what they have to say about your products and services through user engagement and testimonials. You’ll never get far in today’s business environment, which is heavily influenced by online social interactions, if you’re [...]
If you’re reading this, then you’re one of the many business owners who are concerned about the future of your business. Of course, the first sensible thing is to follow the World Health Organisation (WHO) safety precautions. An increasing number of federal governments are creating proactive policies meant to protect [...]
We often hear some of our clients complain about patients. They don’t have trouble getting new enquiries since they rank well in Google search. They complain about no-show patients who book an appointment but later on fail to inform the clinic that they will not show up. Last-minute cancellations and [...]
Search Engine Optimisation, or SEO for short, has grown in leaps and bounds since it was first introduced in the early 2000s. It has become a vital aspect of internet marketing that continues to evolve to this day in keeping with the latest innovations in the Google algorithm. The Internet [...]
SEO can be a significant driver of a company’s sales and revenue, but only if done right. However, if you happen to get it wrong, SEO can be a futile and exasperating endeavour that only takes money out of your business. Now, there’s no shortage of apparently helpful content out [...]
