A GMB or Google My Business listing is an essential online marketing tool for business owners, big or small. A Google My Business account is easy to set up, reliable and free, which is great for start-ups or companies on a limited budget. The problem, however, begins when your GMB gets suspended. And Google won’t even tell [...]
Another year starts. And while many things have changed, one thing remains constant: the ranking game is still on. With more contenders joining in the fun, the competition is more cut-throat than ever. So, if you have a WordPress site or about to launch one, optimising it is still essential [...]
To stay on top of the SEO game, business owners must evolve with it. But with ever-changing SEO strategies to apply, not to mention all those metrics for monitoring, things can quickly get chaotic. The key here is to identify in-demand practices that deliver the best results for you and your target market. So, [...]
A successful SEO campaign process is not all about rankings, metrics and keywords. To get to this point, you need to do some initial assessments. For instance, have you seen your website yet? Is it providing quality content? Perhaps your page took forever to load before you can even check. [...]
Is your business in dire need of a digital makeover? If so, then hiring search engine optimisation (SEO) pros should be at the top of your to-do list. With them on your team, you can run your business while they help ramp up organic traffic, rankings, user experience and revenue. [...]
Page load time or web page speed basically refers to the amount of time it takes for visitors to see the content of your website as soon as they open the web page. Every website or e-commerce owner wants his or her site to open faster, reduce exit rates, and [...]
If you thought chatbots are just another internet fad, you couldn’t be further from the truth. Chatbots are here to stay. In fact, they have been around in one form or another for decades. Most of us didn’t even know they existed until Facebook launched their chatbot platform, which has [...]
As more consumers turn to the Internet and especially Google to search for products and services, Google My Business (GMB) has become one of the most essential tools for businesses in every sector and industry. GMB is a free, easy-to-use, and effective tool for all types of businesses and organisations [...]
If you want your audience to listen to your marketing messages and convert, start by finding out what they have to say about your products and services through user engagement and testimonials. You’ll never get far in today’s business environment, which is heavily influenced by online social interactions, if you’re [...]
Not sure if you’ve heard about it, but Google recently released yet another algorithm update aimed at improving the search engine’s ability to efficiently index their ever-growing catalogue of information. In light of these developments, we decided to put together this helpful guide of Google’s algorithm update history, including other [...]
