If you thought chatbots are just another internet fad, you couldn’t be further from the truth. Chatbots are here to stay. In fact, they have been around in one form or another for decades. Most of us didn’t even know they existed until Facebook launched their chatbot platform, which has [...]
As more consumers turn to the Internet and especially Google to search for products and services, Google My Business (GMB) has become one of the most essential tools for businesses in every sector and industry. GMB is a free, easy-to-use, and effective tool for all types of businesses and organisations [...]
If you want your audience to listen to your marketing messages and convert, start by finding out what they have to say about your products and services through user engagement and testimonials. You’ll never get far in today’s business environment, which is heavily influenced by online social interactions, if you’re [...]
Not sure if you’ve heard about it, but Google recently released yet another algorithm update aimed at improving the search engine’s ability to efficiently index their ever-growing catalogue of information. In light of these developments, we decided to put together this helpful guide of Google’s algorithm update history, including other [...]
If you’re reading this, then you’re one of the many business owners who are concerned about the future of your business. Of course, the first sensible thing is to follow the World Health Organisation (WHO) safety precautions. An increasing number of federal governments are creating proactive policies meant to protect [...]
We often hear some of our clients complain about patients. They don’t have trouble getting new enquiries since they rank well in Google search. They complain about no-show patients who book an appointment but later on fail to inform the clinic that they will not show up. Last-minute cancellations and [...]
You've got a negative review! If you've worked tirelessly to gain a positive online reputation for your business, finding a negative review on your Google My Business (GMB) pages is your worst nightmare. According to recent studies by BrightLocal, 82% of consumers report that negative reviews make them less likely [...]
Google’s main objective is to be the king of convenience. Not only with its search engine, but also with its extensive range of other applications, such as Google Calendar, Google Keep Notes, Google Drive, and more. With its search engine, in particular, with the growing need for instant-results and instant-answers [...]
Whether you’re new to digital marketing or have been running a business for a while, you’ve probably heard about Google Ads at this point. However, it’s not always possible to get the desired results from Google Ads, especially if you don’t know how to use it. Unfortunately, most business owners [...]
Everyone that creates content online wants that content to rank highly on search engines so that it’s easy to find. That’s why mastering SEO is essential if you’re going to put content out there. We understand that it can be frustrating to see the same ranking after putting in hours [...]
